About — Lush Vegetation

ABOUT AMERICAN TOYCOON

Meet Oscar Moreno, the American Toycoon.

You may wonder, “What in the world is an 'American Toycoon?!'“

Well, a ‘toycoon’ is someone who has dedicated more than half of his life studying, designing, collecting and hoarding TOYS!

Why would anyone do that you ask? Because toys are important. Toys are a form of pop art sculpture. Toys are there when you need them. Everyone has precious memories of childhood toys and fun they had playing with them. Toys make you happy!

After working more than twenty years for industry greats like Mattel and MGA on blockbuster brands such as Barbie, Frozen, Tangled, High School Musical, Hannah Montana, Disney Princess, Polly Pocket, Winx Club, Wizards of Waverly Place, Lalaloopsy, Little Tikes and LOL Surprise, Oscar has decided to pursue his very own fabulous fashion doll line for lascivious adults, Lush Vegetation!